We took some time to poll the team and see what functionality or features we'd like most to see at today's WWDC keynote or unveiled during the conference week. Enjoy!

Excitement for the Mac

First and foremost, we love the Mac - always have, always will. We make our living using Macs, we create software using our Macs, we live on our Mac. While we enjoy iOS and have bought into the ecosystem long ago, we yearn for the days when the Mac truly saw major improvements and not just find ways to implement features from iOS.

What does this entail exactly? Surprise us, that's part of the fun. Here's to hoping Apple has saw a problem that we didn't know we had, and solved it in an elegant way like they used to.

Separate iTunes

This has been written about many times, but this is a major usability issue in our opinion. Using iTunes on our Mac to manage Netflix subscriptions, view account purchases, rent movies, buy music, browse apps - the list goes on and on for no good reason. Give us separate apps to rent/buy content (and view our library) and move the rest of account management online to a web app with a better experience.

New iOS Design Language

iOS 7 brought a major design overhaul, and not in a good way. Over subsequent releases the design has been refined, but we have stayed "flat" until app icons have little definition, and the Music app from Apple is a white background with large black text.

Please app, introduce more animation, colors, shadows, depth and purpose to our platform. Google is nailing this with their Material Design and we'd like to see what Apple can do.

Major Xcode Update

Asking for a major Xcode update is scary, with so much activity occurring on the Swift language itself making backwards compatibility of code a serious effort of dev teams around the world.

We'd like to see a serious focus on improving resource usage, responsiveness and preventing crashes or hangups. Working on a small iOS project in Xcode 8 on the latest generation Apple laptop utilizes a vast amount of resources and is sometimes unusable.

Rethink "web" apps on Mac

I'm looking at you Slack. I'm not sure what the solution is, but writing a wrapper around a web app is not a great experience for anyone, and Slack is a terrible resource hog. While that is a competitive disadvantage and keeps the space open for a newcomer to deliver a truly stellar app experience on Mac, we think Apple could provide some tools, direction, and possibly even enforcement around the customer's experience.